How to Start Selling on eBay: A Quick Guide
Are you someone who is hunting for ways to transform your business idea into a reality? Are you trying to figure out some ways to begin your side business? Then, eBay is the best and most suited solution for you.
eBay is a marketplace that is trusted by millions of people worldwide. When you want to resell something from your local market to a global market or you are a newbie aspiring to begin your entrepreneurial journey, eBay can be your go-to option.
However, how to begin selling on eBay? Don’t worry, we have come up with a quick guide to help you sell and make money via eBay.
Steps to Begin Selling on eBay
Sign Up and Create an eBay Account
Go to the website of eBay and click on “sign up”. Fill in the required details to sign up and create your selling account on eBay. Make sure that you create a strong password that is not easily accessible.
Set Up and Optimize your Selling Profile
Once you have registered on eBay and created your account, they will send you an email for verification of your account. Finally, your account will be ready and the next step is to set up your profile in a way to skyrocket your sales.Write an impressive name of your selling ID, upload a professional profile picture, include a simple bio about yourself, and add the link or details of the payment. Since your profile will make an impression on your target customers, take time to optimize it.
Product Listing
The next thing you need to work on is the product listing. Here are the steps you can take to create a product detail page for customers, making it easier for them to search and purchase goods.
- Title: Write an attractive and effective title describing your vision.
- Description: Write a simple description focusing on your target audience and try to make them trust you to solve their problem.
- Images: Do not use low-quality pictures of the products when you are listing them. Use a high-quality picture with the best angles possible showcasing your product.
Pro tip: Use natural light instead of artificial light and avoid distracting backgrounds, rather go with a neutral or white backdrop which makes it easier to edit. - CTA: eBay provides you with different ways of listing like “Buy it Now” and many more. Understand your needs and utilize their listing formats to sell your products at the best price.
- Identify keywords and conduct detailed research: Add words or phrases customers use to search your or similar products. Monitoring sales and conducting research can help you strategize and make changes to your listing to improve visibility and thus, sales.
Product Pricing
Finalizing the right pricing is not an easy task. The pricing must be reasonable to your target audience while it should also ensure that you end up making profits. Compare the other products’ prices uploaded on eBay and determine the final pricing of your product accordingly.
Choose a Reliable Shipping Partner
The satisfaction of your customers depends both on the quality of your products and its delivery. They get satisfied when they receive a safer and high-quality product on time without any disruption. Choosing a reliable shipping partner can save you from unnecessary delays, helping improve overall customer experience.
You can select to deliver your orders via eBay’s shipping partners. In addition, if you want to ship your orders internationally without risking the satisfaction of your customers and assure them with a top-notch delivery service, you can always tie up with a trustworthy logistics aggregator.
Tips to Increase Business Profitability on eBay
Now that you are aware of how to start your business on eBay, here are some tips that can help you increase your profit margins and chances of success.
Identify a niche
One of the strategies that can give you an edge over your competitors on eBay is finding a niche. It is possible to attract more customers if your eBay storefront has a speciality. For instance, a seller can choose to specialize in handmade items, clothing, collectibles, or some other category.
When you cater to a particular audience and have identified a niche, it helps you better price your items.
Analyse customer feedback
Encourage your customers to share feedback and analyse it in order to improve your services.
On eBay, customers can rate sellers, and stores with higher ratings are more likely to reach a wider audience. Engaging with your customers and incorporating their feedback can help the business in the long run.
Pro tip: Resolve customer complaints at the earliest in order to win their trust. This helps build a loyal customer base.
Opt for business bank account
On eBay, you can either create a personal account or a business account.
It is advisable to create a business bank account if you are involved in the selling of various products each month, or want to set-up your online business. In such cases, personal account can prove to be much costlier. Also, this helps business owners track their cash flow and keep accurate records of their expenses.
Conclusion
eBay can be a best selling platform for reselling or for someone who wants to begin his/her entrepreneurial journey. You can easily sell your local products and earn a global reputation.
Selling on eBay is not a difficult task but you will have to give your time, especially during the initial period to build a strong and impressive profile.
While this blog guides you on how to begin your eBay selling journey, the first thing you need to do it to start taking steps in that direction. Create your eBay account, optimize it, form a product’s listing, and you are ready to go!
Frequently Asked Questions
Can I start selling on eBay without a selling license?
When you are a beginner or running a small scale business then you do not particularly require a selling license for selling on eBay. However, when you have a large business then eBay may ask you for a selling license.
Does eBay allow us to sell digital products?
Yes, if you have a great digital piece and you want to monetise it then you can certainly choose eBay to sell it. You can spread your digital creation worldwide while making money easily out of it.
How can I improve my listing and increase its visibility on eBay?
The visibility depends more on the quality of your listing including the products’ description and their pictures. Like every search engine, selling platforms like eBay also has their own criteria for increasing visibility. Use the relevant keywords, write a simple yet effective description, upload the relevant and high-quality product’s picture, etc.